Connector &
Natural Leader
Driving collaboration and partnerships between the world’s largest brands
Who am I?
I am a results-driven leader with exceptional emotional intelligence, leveraging my talents to drive sales and cultivate a team culture built around passion, excitement, and motivation. My approach to leadership is rooted in building trust, both internally and externally.
With my extensive experience working with Fortune 500 brands, start-ups, and advertising agencies in the USA and abroad, I have a proven track record of identifying new revenue streams, engaging ideal customers, and challenging the status quo.
I thrive on disruption and constantly seek out new challenges. My ability to think outside the box and ask "What if?" has been integral to my success.
Strategic Partnerships
C-Suite Relationship Management
New Business Development
Global Experience
Outbound Sales
Gen Z & Culture
Creative Campaigns
People Management
Online and Offline Commerce
Integrated Marketing
Influencer Marketing
CPG & Shopper Marketing
Lifestyle Marketing
Advertising Technology
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Driving US expansion of Highsnobiety services in largest global market.
Launched UK operations and headed integration efforts for Valassis, a data-driven media company.
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Identify and attend B2B marketing opportunities to network and engage senior marketers.
Created ecosystem of partnerships to support product launch in new geography (UK).
Led post acquisition efforts for EU division of public company taken private.
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Relocated to London on an international assignment with Valassis to spearhead launch of programmatic solution in new market.
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Employee related management including interviewing, hiring, training, motivating, coaching, performance reviews, conflict resolution, exiting, and the administration of HR policies.
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Continue to evolve with new media platforms and changing consumer behavior, connecting marketers to new data led technology platforms as well as social platforms such as TikTok.
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Spearheaded launch of Valassis’ expansion into Europe as well as Food Network Magazine - one of Hearst’s most successful brand extensions.
Career Benchmarks
Brand Partnerships Portfolio
The foundations of great partnerships start with relationships and trust and are sustained by consistently delivering exceptional results.
Experience
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Vice President, Partnerships
Aug 2019 - Present
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Vice President, Europe
May 2011 - Aug 2018
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Food Network Mag. Exec. Director
Feb 2007 - May 2011
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Nickelodeon Advertising Manager
Jan 2006 – Feb 2007
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Allure Marketing Manager
Feb 2007 – May 2011
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Media Strategist
May 2003 – Jun 2005
John Boland, Hearst | Former Boss
I've had the good fortune to hire and work with Jessica twice in my career. I highly recommend her to any company and/or team that is looking for an executive that is able to be highly strategic, innovative, creative and solutions-oriented, while also being a true self-starter, hands-on, partner with a tireless work ethic and great instincts. As part of the Food Network Magazine launch team, Jessica helped build the foundation for growth and business both on the West Coast and then in New York, working closely with agencies and clients directly to build innovative, impactful marketing programs. Since then, it's no surprise to see Jessica's career accelerate and evolve to include skills, accomplishments and leaderships roles in digital, shopper marketing and general business growth and development.
If you’ve worked with me, you may say….
Charles D’Oyly, Valassis | Former Boss
Jessica established the Valassis UK digital media business in a truly pioneering and entrepreneurial way. Starting with a blank sheet of paper, identifying local market conditions and understanding client’s needs, she developed a unique media proposition and launch strategy. Jessica worked tirelessly to establish respect and credibility on behalf of Valassis with clients and agencies alike, educating the industry on the use of targeted digital media to drive in store sales.
Georgina Everson, Agency Lead | Client
Jess and I worked together in the UK and I was immediately bowled over by her enthusiasm and energy for what she does. An absolute pleasure to work with, Jess is proactive and determined, with an ability to think outside the box. She is collaborative and supportive which enabled us to create a fantastic working partnership.
In My Free Time…
I am a Co-Founder of SOUNDBytes
SOUNDBytes is a collective bringing marketing leaders together to propel collaboration, innovation and deal-making. We feature the best-in-class and most innovative marketers in a highly curated monthly digital content series.
I am A Published Author in CSQ Magazine
I run a Volunteer Sponsorship Program in Kenya
Red Rose Kenya is a school Nairobi’s largest slum of almost 200,000 residents. I work directly with the school to facilitate connections between American donors and children in need, providing support for their education and overall well-being.
